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Neha is frequently featured in business and tech press about her experience as an entrepreneur, female founder, fundraiser, leader, culture builder, and equity champion.

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Neha Sampat in the

Neha's feature in Forbes Women highlights some of Contentstack’s notable customers, the tremendous growth the company has seen over recent years, including its Series B and C funding raises, as well as Neha’s career journey and how she pivoted from public relations to a three-time tech CEO.

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Contentstack’s Series C $80 Million Round Expands Composable Digital Experiences, People First Culture

Running a business with your significant other can blur the lines between your professional and personal lives, but there’s a lot to be said about working with someone you love and trust. There are many cases when doing so leads to great success. So, as today is Valentine’s Day, we took a closer look at the top couple-owned businesses for this week’s Business Leader Top 12.

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What are the Top Couple-Owned Businesses?

Today’s economy is challenging for startups: record inflation, rising interest rates, labor shortages, and more. Economists’ speculations about the future are all over the map. It doesn’t seem like a great time for raising capital.&nbsp;But Neha is always one for going against the grain. Raising money during economic uncertainty is possible; you just need the right approach. Check out what Neha says on how to play to your strengths. <h2></h2>

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Raising Money in a Downturn

Retailers are challenged because they don’t have adequate technology to create, manage and scale content with demand. Here is more of what Neha and Jasmin shared in this article.

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Neha Sampat and Jasmin Guthmann: Top Digital Challenges Retailers Face in 2023

With a vision of #OneTeamOne Dream, Contentstack has its priorities sorted. &nbsp;Content, omnichannel experiences, personalization, and speed are keys to modern marketing.

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The Content Conqueror

Neha shares how to enable excellence within an organization and her experience.

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Enabling Excellence Within an Organization

Contentstack announced the conclusion of a year of giving through its Contentstack Cares Corporate Social Responsibility (CSR) program by setting aside 1% of its annual revenue in the form of equity through&nbsp;Pledge 1%. This will help the company grow and fund future Contentstack Cares initiatives through a dedicated Foundation.

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Contentstack Commits Equity to Fund Future CSR Initiatives through Pledge 1%

Neha shares how leaders often overlook what it takes to scale culture and how everything is a struggle without a strong culture. Find out what she had to say!

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Maintaining Company Culture as You Scale

Neha's interview with CNBC-TV18 about Contentstack. Check out what she had to say!

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Startup Street: Catch All The Latest Developments From The Startup Space Here | CNBC-TV18

Contentstack raises $80 million to grow its headless CMS platform for the enterprise. The Market for enterprise content management systems (CMS) is steeply growing as the need to organize and manage documents, images, and other forms of digital content increases.

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Contentstack Raises $80 Million Series C to Grow its Platform

Neha shares how entrepreneurs can retain employees in 2022, and how to maintain employee satisfaction and diversity.

Neha on Championing Employee Satisfaction and Diversity

Neha believes thriving in complexity is a mindset shift. So she shared three things people can put into practice to thrive in complexity.

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Neha on Thriving in Complexity: Organization, Process, Clarity

Neha discusses pursuing equity and using technology to break down barriers and enable people to unlock their highest potential.

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Contentstack Founder and CEO Neha Sampat | Exclusives #58

Neha believes her job is about rallying, unblocking and getting out of the way.&nbsp;So she shared some of her employee empowerment tips.

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How to Create a Culture of Empowerment

Austin Business Journal named Neha as one of its 2022 Best CEOs! While Contentstack has achieved considerable success, with $89 million raised, Neha knows success in business goes beyond the financials. That's why Sampat has publicly committed to diverse recruiting practices and actions that promote an inclusive culture.

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Best CEOs: Neha Sampat builds equity into Contentstack's culture

"The stark reality of e-commerce marketing is that content is non-negotiable: To win and hold customer attention, content must be everywhere, and it must always be evolving." In conjunction with Incisiv and other partners, Contentstack shares results from research among retailers that paints a picture of the state of content in the retail industry today.

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Contentstack Releases Their Retailer Research

CFOs are often described as executives who are "exceptional at finding the smartest way to say no." While there may be some truth to that, CFOs are also motivated by the smartest reasons to say yes. Here are some strategies to help improve difficult conversations with your CFO.

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Neha on Having Difficult Conversations With Your CFO

Neha is now a proud co-owner of Austin Woman magazine! "This aligns with all the work I do to lift women up and extend the ladder. Through AW, I can do more of this in my Austin community."

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Neha Announces Co-Ownership of Austin Woman Magazine

The Georgian Impact Podcast invited Neha to discuss how to work with technical teams when you're not a technologist, her entrepreneurship lessons, what company culture really means, headless CMS, and more.

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Neha Talks Creating Dynamic Content Experiences

Neha shares her experience leading a business through uncertain times. Her tips for long-term planning include welcoming cost-efficiency, prioritizing people, and leveraging tech to unlock relationships.

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Leaders: It's Time for Long-Term Planning

Neha provides 5 tips for enterprises to get started with MACH technologies, so they can deliver dynamic digtial experiences across channels, audiences, brands, and regions.

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Neha's 5 Tips for Enterprises to Get Started With MACH

Together, Neha Sampat and Nishant Patel have destroyed the myth that good engineering talent does not necessarily come only from top colleges.

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Contentstack Expands Its Footprint in India

Neha Sampat, CEO of Contentstack, was named one of the Best CEOs for Women on Comparably's 2022 list. She is one of the top-rated Indian American CEOs of a Small Company list.&nbsp;

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Neha Sampat Named a Best CEO for Women on Comparably’s 5th Annual List

Contentstack, the Content Experience Platform (CXP) category leader, announced it received six awards in the 2022 Comparably Awards Program, building on its five wins from last year. The company also received an overall culture score of 89/100, or A+, revealing that Contentstack employees are very satisfied with their work experience.

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Contentstack Wins Six 2022 Comparably Best Places To Work Awards

Comparably names Neha Sampat as a best-performing CEO when it comes to diversity, according to feedback from her employees of color. She ranks in the top 10 CEOs for small/mid-size employees, along with CEOs from Namely, Velosio, and ConnectRN.

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Neha Announced as a Best-Performing CEO For Diversity

Mainstream brands and retailers reported impressive results from adopting a new emerging technology architecture for e-commerce and digital content at last week's first MACH One conference.

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The Next Fundamental Shift in Business Tech Arrives at MACH One

The tech industry needs more women in the workforce, especially in India. In this piece, Neha shares her knowledge by exploring six lessons she's learned about being a tech CEO.

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6 Tough Lessons I Learned as a CEO

Neha Sampat, Contentstack founder and CEO,&nbsp;says composable architectures&nbsp;are necessary today because multi-vendor environments are a reality that every company faces. This new initiative from Contentstack might just shake off 'integration hell' for many.

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Contentstack Releases No-Code Automation Hub to Shake Off "Integration Hell"

Neha discusses the path as a female entrepreneur, the challenges for Indian women in tech, and how women can fulfill their full potential.

10 Lessons I Learned As A Female Tech CEO

Neha sat down with Fortune to discuss her unconventional approach to hiring at Contentstack. Among her employees are a teacher in HR, an accountant in engineering, and an astrophysicist as the COO.

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How the CEO of a venture capital-backed tech startup finds talent in unexpected places

Experts have agreed that the future of work is largely remote — but is it? Neha discusses her take on remote work, instead advocating for "location neutrality" and all the benefits it offers.

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The Future Of Work Is Location Neutrality, Not Remote Work — Plan For It

Why are most Indian American CEOs men? Neha offers her point of view on why we don't see more Indian American women in CEO roles.

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Neha on Why Most Indian American CEOs are Men

Discover Neha's thoughts on #BreaktheBias, the theme for International Women's Day 2022. She talks about her experiences as a three-time tech CEO and advice for women on how to handle bias.

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Herstory: The Biases We Faced and How We Overcame Them

Neha and Rachel talk about the biggest mistakes organizations can make, lessons for entrepreneurs, innovation, and more on this episode of AlchemistX.

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AlchemistX: Neha Sampat, Software Sommelier

Contentstack CEO&nbsp;Neha Sampat&nbsp;was named CEO of the Year by the&nbsp;Tech Ascension CEO and Leadership Awards, and recognized for leading a Business to Watch by&nbsp;Woman’s Way Business Awards 2021.

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Contentstack Closes Best Year in Company History as Demand for Customer Experience Surges

What did Tech CEOs read in 2021? Explore Neha's, and other CEOs', best book recommendations.

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What Tech CEOs Read in 2021

Grant speaks with Neha Sampat, CEO & Founder of Contentstack. They discuss Neha’s career journey into enterprise and how Contentstack is accelerating the shift from monolithic suites to agile technology stacks.

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Enterprise Ready: From Suites to Stacks with Neha Sampat of Contentstack

Your company has survived the first few years, it has a healthy stable of customers and you’ve grown from managing a handful of team members to tens or even hundreds of employees. At this phase, most CEOs are thinking about the next phase of the company — transitioning from startup to scale-up mode. There are a few indicators that help identify whether or not you’re ready to scale up.

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Identifying The Path From Startup To Scale-Up

Neha is the CEO and Founder of Contentstack, a platform adopted by brands including Best Buy, Chase, Miami HEAT, Shell, and Walmart to manage their content experience. In this episode, we spoke with Neha about:<ul><li>Why she thinks resilience is the most important trait for entrepreneurs</li><li>How helping others helped her develop the confidence to overcome setbacks</li><li>Changing her subconscious thinking to not allow herself to feel like an imposter</li></ul>

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Across the Lines: Neha Sampat, Founder & CEO @ Contentstack, On The Importance Of Resilience

This year, I’m most proud of how we’ve engaged our Contentstack employees and their extended families in some of our pledge initiatives. These have been strong culture reinforcers for the organization. When you see team members as the whole people they are -- with kids they’re doing homework with or shuttling to practices, elder parents they’re caring for, or nieces and nephews they’re helping build lego sets -- it tells you a lot about who they are. It also brings you closer as an organization.

Giving Brings Us Closer

Neha Sampat - Co-Founder and CEO at Contentstack, an API first, headless CMS, tells us how they grew to revenues of $26 million with 160 staff in three years. Neha talks about how they spun the company out of their services business in 2018 after identifying a gap in a stagnant market, and grew by retaining a team of expert engineers and problem solving for clients fed up of the competition.

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How to Win with Peep Laja: How Neha Sampat pivoted from services to SaaS to launch Contentstack

Neha shares the roots of her entrepreneurial journey, provides deeper insight into founding multiple companies to include Contentstack then concludes with her most impactful leadership insights gained over the course of her career.

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The Breakline Arena: Neha Sampat, Quit Your Job, Discover Your Calling

Some of the best people I’ve hired in recent years had resumes that weren’t an exact match with the open job description. For example, I tapped an astrophysicist to head up marketing, a former screenwriter to work in sales and a third-grade teacher for corporate training and development.

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Why I Hired an Astrophysicist as My Marketing Chief

After 100 pitches during a Series A round of funding for her business Contentstack, she finally landed an investor that shares her vision for the company. But, the closing was taking weeks longer than it should. If the deal—and money—didn’t come through soon, Sampat would have to downsize her company and make some hard decisions. “I had bet on the investment and had already grown the team,” recalls Sampat. “It’s a bit like gambling, except you’re betting on yourself.”

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Neha Sampat: The Queen of Content

In our weekly Journal Profiles, we bring readers a behind-the-scenes look at how influential Central Texans live and work. This time we feature Neha Sampat, a serial entrepreneur now running Contentstack, which has raised $89 million. Click through to read about her experience relocating to Austin from Silicon Valley, as well as her early experiences in entrepreneurship, like running a New Kids on the Block fan club.

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Neha Sampat embraces Austin's friendliness, tacos

Values create the foundation for your organization. They create a blueprint for decision-making, how you treat customers, how employees interact with one another and a map for future growth. I consider defining your organizational core values a business imperative, no different from having a strong business plan in place.

Creating A Purpose-Filled Organization Starts With Values

Neha Sampat, CEO and founder of Contentstack, moved to Austin's Silicon Hills from San Francisco in 2019. Much of the migration she's seen involves people relocating from the Bay Area and New York but said the "reality is that it's a city growing in popularity for people in tech roles" around the country.

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Zoomtown, USA: Austin, Texas, booms as remote workers rethink life outside the cubicle

“The investor confidence stems from the fact that the company has scaled 60X since 2019 and has over the years established itself as a leader in the headless Content Management System (CMS) space. Today Contentstack’s customers serve billions of API calls a day and petabytes of content to its audiences every month. The traffic that Contentstack delivers in a single day is what most other headless CMS players are able to do in a month,” says Neha Sampat, CEO, Contentstack.

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How Contentstack became a global Content Management leader by leveraging local engineering talent from Mumbai’s suburbs

“It’s hard,” she admits. “You sometimes feel like you are drowning. But there hasn’t been a single day when I have not learned something. What I learn in one day as an entrepreneur or founder would take me two years to learn in a company.”

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Founder and CEO of Contentstack, Neha Sampat, on how side hustles and perseverance made her a tech entrepreneur

“With the MACH ecosystem in place and a commitment from these vendors to ensure joint customers receive the same. Or even better — customer care from all parties involved as they do from a single vendor. This barrier to innovation no longer exists.”

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Contentstack expands its Customer Support to cross-vendor service commitment programme

“We believe companies deserve better and shouldn’t be held back by monolithic ‘one hand to shake’ vendors,” said Neha Sampat, founder and CEO of Contentstack.

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Contentstack: MACH’s got your back for great CX-craic

GATED CONTENT: "Sampat, who is an Indian-American woman, said using Zoom levels the playing field for underrepresented minorities who have historically raised less capital than their white or Asian male counterparts. This is in part because investors have become more willing to meet virtually with founders of companies based outside coastal VC hubs than they were prior to the pandemic, she said.

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Is Sand Hill Road Over? No. But Zoom Deals Are Here to Stay

The global CMS market was pegged as a $62.4 billion industry last year, a figure that’s touted to nearly double within four years. While the WordPress brand is synonymous with content management systems, used by major companies such as The New York Times, Best Buy, and CNN, Contentstack has set out to target a very specific business type, one that meets the “strict requirements that enterprises have,” Contentstack founder and CEO Neha Sampat told VentureBeat.

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Enterprise CMS Contentstack raises $57.5M

“Contentstack has risen from being the pioneer of headless CMS to establishing itself as an industry leader in its category and we are excited to support its next phase of growth,” Teddie Wardi, Insight Partners managing director and Contentstack board member, said in a statement. “Given our scale, we have a unique vantage point on global trends; Contentstack is tapping into the tailwinds of one of the biggest market shifts we’ve ever seen.”

Contentstack raises nearly $60M, considers Austin for second headquarters

In the last year, we have helped leading companies in industries such as retail, financial services, gaming and travel to create personalized experiences for their customers in order to drive revenue, improve customer satisfaction and build customer loyalty,” said Neha Sampat, founder and CEO of Contentstack.

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Contentstack raises $57.5M for its headless content management system

We understand that a diverse workforce, in representation, background, and thought, creates an environment where curiosity, innovation, and excellence can flourish. My objective is to achieve equity at Contentstack and within the industry.

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M.R. Asks 3 Questions: Neha Sampat, CEO, Contentstack

We certainly learned a lot last year about how to be effective at communicating, selling and collaborating from a virtual workplace. While there have been some cost and efficiency gains from learning to operate remotely, the reality is that most of us crave human interaction, miss each other and love water-cooler conversation outside of our homes. The spontaneous ideas that may be sparked on a one-on-one or group walk to the local coffee shop are not easily replicated over a Zoom call. I believe that we will come out of the pandemic with a healthy balance of in-person interaction and remote collaboration. Having proven that we can be productive while giving employees some flexibility will likely be one of the best gifts from our experience in 2020.

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When Hardware Companies Try To Be Software Companies

As a woman leader in an industry largely dominated by men, I’ve always believed in embracing diversity of thought. It’s not just the right thing to do, but it also results in a better workplace and product for employees and customers.

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Neha Sampat - 5 Lessons I’ve learned from my dreammakers

Neha Sampat vividly remembers the exhilarating moment when investment dollars reached her company’s account. The CEO of Contentstack, Neha was at a winery in Mexico with her sales team when she got the call. “It felt like a big victory, so positive, surrounded by the team that helped us get there.” 
Neha Sampat, CEO of Contentstack

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What Indian American Women Want in the Board Room — Representation

Invest wisely — in people and in tech. After closing our Series A funding round last year, we had to be strategic about where to remain cash efficient and where to deploy capital. I’m conservative with our expenditures and maintain a scrappy mentality from my lean startup days, but I believe in companies need to invest in two key areas — people and technology — to help set themselves for the next stage of growth. In my company's case, that bet paid off, especially given the uncertainty of this year. Our human resources talent helped usher us through the transition to working from home globally, and our new technology was crucial for enabling the next era of digital customer experience.

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Nine Lessons Learned About Running A Business This Year

"We may be in the tech business, but we’re also in the people business. All our work on digital transformation, upskilling our tech teams, and constant innovation amounts to nothing if we don’t have a solid, happy team of people supporting it."

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3 ways to show gratitude to your remote teams

"As your team expands, you must welcome new influences and personalities. And as exciting as it is to see such growth, you worry about losing the magic of those early days. Will you hold onto your ideals? Will your team maintain the kind of trust that fuels collaboration? Will your company’s true potential be realized?"